Welcome to Topflyers Entrepreneur Of The Month (January, 2020)
corner. Our entrepreneur of the month is an award-winning international fashion
designer, creative director and English and Literature graduate from the
prestigious University of Benin (UNIBEN), Edo State. Though resident in Dubai, United
Arab Emirates (UAE), Joan Edward is Nigerian and creativity is her
entrepreneurial nature. In this interview with TopFlyers magazine, she shares
her experiences.
corner. Our entrepreneur of the month is an award-winning international fashion
designer, creative director and English and Literature graduate from the
prestigious University of Benin (UNIBEN), Edo State. Though resident in Dubai, United
Arab Emirates (UAE), Joan Edward is Nigerian and creativity is her
entrepreneurial nature. In this interview with TopFlyers magazine, she shares
her experiences.
Can we meet you?
I am Joan Edward, also known as Queen Ede. I am a fashion designer, creative
director and founder Of Land of Ede Limited.
What is “Land of Ede” about?
Land of Ede is a Nigerian fashion brand
with a branch in Dubai Design District and Abu Dhabi, UAE.
with a branch in Dubai Design District and Abu Dhabi, UAE.
How educated are you?
Highly educated. I am an English and Literature graduate from the University of
Benin.
Where do you hail from?
I am Nigerian, but I currently reside in
Dubai, UAE.
Dubai, UAE.
How did you start as an entrepreneur?
I Started in Benin City Edo State as a 10year old girl who was sewing free
purses for her friends, until I registered my business in 2006 and won my first
award as Niger Delta Designer of the year in 2011.
Currently, my company is registered both
in Nigeria and the UAE. We do Fashion & Costume Designing, Creative
Directing and Mentorship. As a costume designer and creative director, I
currently work with media houses in the UAE and also teach Fashion Designing in
the Dubai school of Luxury Fashion and Style.
in Nigeria and the UAE. We do Fashion & Costume Designing, Creative
Directing and Mentorship. As a costume designer and creative director, I
currently work with media houses in the UAE and also teach Fashion Designing in
the Dubai school of Luxury Fashion and Style.
You studied English and literature. One would expect you should
be a writer, teacher, educationists, editor or something related to your course
of study. Yet, you choose to be an entrepreneur. What inspired this choice?
be a writer, teacher, educationists, editor or something related to your course
of study. Yet, you choose to be an entrepreneur. What inspired this choice?
Inspiration for my job comes mostly from
my love for people and beautiful things. And I love my job a lot because it
gives me freedom to mentally explore. I love to create ideas and just think
beyond limits. My job gives me the pleasure of doing that.
my love for people and beautiful things. And I love my job a lot because it
gives me freedom to mentally explore. I love to create ideas and just think
beyond limits. My job gives me the pleasure of doing that.
Where do you hope to be in the next 5 years?
I hope to make greater impartations in the
fashion and media industries in Africa, the Middle East and beyond.
fashion and media industries in Africa, the Middle East and beyond.
What is unique about your brand?
Our heart for our clients and love for
fresh fashion inventions.
fresh fashion inventions.
How can people reach you
for patronage?
for patronage?
My email is: iamqueenede@gmail.com
My social media handle is: @iamqueenede
What message do you have for your customers?
You are the reason we do all that we do.
How do you relax?
I do a lot of relaxation. I love to pamper
myself. I spend a lot of time at home with family. I also go on vacations a
lot. Shopping is also a great way for me to unwind.
myself. I spend a lot of time at home with family. I also go on vacations a
lot. Shopping is also a great way for me to unwind.
What is your favorite meal and colour?
I have no favorite meal and color. It depends
on my mood.
on my mood.
Tell us one thing you cannot do to survive this life?
I cannot curse God to survive.
To get featured on Topflyers Magazine (online)
as our Entrepreneur of the Month, place
your article for publication, interviews, event coverage, advert and publicity,
email us via email us via topflyersmagazine@gmail.com or
call us via 08030808671, 07038864995.
as our Entrepreneur of the Month, place
your article for publication, interviews, event coverage, advert and publicity,
email us via email us via topflyersmagazine@gmail.com or
call us via 08030808671, 07038864995.
