THE CEO
BRANDS QUEENS
LOGO
AQUINAS COSMAS IS THE CEO OF DELAQUINE
GROUP AND BRAND COMMUNICATION EXPERT, WHO HAILS FROM IMO STATE, SOUTH EASTERN NIGERIA. IN THIS EXCLUSIVE
INTERVIEW WITH TOPFLYERS MAGAZINE CREW, HE SPEAKS ON HIS UPCOMING EVENT AND
BURNING DESIRE TO CREATE A PLATFORM FOR THE YOUTHS TO REALIZE THEIR DREAMS.
GROUP AND BRAND COMMUNICATION EXPERT, WHO HAILS FROM IMO STATE, SOUTH EASTERN NIGERIA. IN THIS EXCLUSIVE
INTERVIEW WITH TOPFLYERS MAGAZINE CREW, HE SPEAKS ON HIS UPCOMING EVENT AND
BURNING DESIRE TO CREATE A PLATFORM FOR THE YOUTHS TO REALIZE THEIR DREAMS.
Educational background
I studied Geography and
Environmental Management in my first degree from Imo State University,
graduated top 5 amongst my set with a Second Class Upper in 2009/2010. Had my
Youth Service from 2010-2011 in Lagos, Nigeria at Orange Drugs Limited. Since
then, I have had more professional certification trainings from both local and
international platforms. More about me is on this blog:
www.influencewithaquinas.wordpress.com
Environmental Management in my first degree from Imo State University,
graduated top 5 amongst my set with a Second Class Upper in 2009/2010. Had my
Youth Service from 2010-2011 in Lagos, Nigeria at Orange Drugs Limited. Since
then, I have had more professional certification trainings from both local and
international platforms. More about me is on this blog:
www.influencewithaquinas.wordpress.com
TELL US ABOUT YOUR UPCOMING EVENT
It is called Beyond Runway. A
platform I created by the leading of God’s Spirit first, to provide digital
skills training for young people who are involved in modeling, fashion
designing and creative arts, and celebrate individuals and organizations
impacting lives positively via awards. The event will much more introduce 5
beauty pageant categories such as: Queen Runway Nigeria, Face of Soulmate, Miss
Delaquine, Future Africa Model and Pearl of Runway. During the event, we would have
fashion show, exhibition, roundtable/business forums, talk shows, purple
carpet, celebrity connect and awards. At the end of the day, the event’s goal
is to raise every year 10,000 career youths with expertise in blogging, web
designing, digital marketing, internet photography, digital profile management,
brand communication as Future Leaders in modeling, fashion and creative arts
industries whose works and services will compete favourably on global scales.
platform I created by the leading of God’s Spirit first, to provide digital
skills training for young people who are involved in modeling, fashion
designing and creative arts, and celebrate individuals and organizations
impacting lives positively via awards. The event will much more introduce 5
beauty pageant categories such as: Queen Runway Nigeria, Face of Soulmate, Miss
Delaquine, Future Africa Model and Pearl of Runway. During the event, we would have
fashion show, exhibition, roundtable/business forums, talk shows, purple
carpet, celebrity connect and awards. At the end of the day, the event’s goal
is to raise every year 10,000 career youths with expertise in blogging, web
designing, digital marketing, internet photography, digital profile management,
brand communication as Future Leaders in modeling, fashion and creative arts
industries whose works and services will compete favourably on global scales.
HOW DID YOU COME ABOUT THIS EVENT?
Like I said earlier, it was
carefully conceived by God. Though it was created in 2011 following my burning
desire to bridge the professionalism gap and ills; common in modeling and
fashion industry. I have been into events, media, brand communication, and
entertainment for over 10 years. I started as a student and had the privilege
of working with top figures and experts on both independent and associated
projects from modeling to fashion and pageant shows. Over and over, I became
tired of the continuous floods of models with no technical intelligence for
their roles and how they end up as prey for hawks in the industry. All of this
played vital part to the emergence of this event
carefully conceived by God. Though it was created in 2011 following my burning
desire to bridge the professionalism gap and ills; common in modeling and
fashion industry. I have been into events, media, brand communication, and
entertainment for over 10 years. I started as a student and had the privilege
of working with top figures and experts on both independent and associated
projects from modeling to fashion and pageant shows. Over and over, I became
tired of the continuous floods of models with no technical intelligence for
their roles and how they end up as prey for hawks in the industry. All of this
played vital part to the emergence of this event
WHERE IS THE EVENT TAKING PLACE AND DATE?
The dates of the event are 3rd-5th
November, 2016 at indoor sports Centre, University of Lagos and Airport Hotel,
Ikeja Lagos.
November, 2016 at indoor sports Centre, University of Lagos and Airport Hotel,
Ikeja Lagos.
WHO ARE THOSE QUALIFIED TO PARTICIPATE?
Participants will include
students, graduates and those not yet in school between ages 18 – 28 from all
West African states and cities. Purchase of soulmate/beyond runway product
pack, Submission of hard copy form, and online page registration qualifies one.
students, graduates and those not yet in school between ages 18 – 28 from all
West African states and cities. Purchase of soulmate/beyond runway product
pack, Submission of hard copy form, and online page registration qualifies one.
IS IT YOUR FIRST EDITION?
Yes, this is the first edition
HOW DO
YOU INTEND TO ACHIEVE SUCCESS CONSIDERING THE ECONOMIC SITUATION OF THE
COUNTRY?
YOU INTEND TO ACHIEVE SUCCESS CONSIDERING THE ECONOMIC SITUATION OF THE
COUNTRY?
There is a difference between
flare, passion and professionalism. The organizer which is my company “Delaquine Services” is a professional brand and
event outfit. Every event we execute or develop is aimed at servicing clients
businesses and encouraging patriotism. First,
to ensure we are not jokers or jumping at mediocrity, we had to brand
their event. The event is fully registered with Nigerian Copyright Commission.
However, in developing this event, I created an interface as hotspot for brands
to connect and enjoy their desired solution, hence the proud sponsorship from
Soulmate Industries Limited. Beyond this, we have a very strong project
execution plan which includes social media campaign web push, campus
PR/Marketing canvassing, neighborhood sensitization TV/Radio hypes, SMS alert
and much more. Finally, we are tasked to ensure that at least, 10,000 young
people participate
flare, passion and professionalism. The organizer which is my company “Delaquine Services” is a professional brand and
event outfit. Every event we execute or develop is aimed at servicing clients
businesses and encouraging patriotism. First,
to ensure we are not jokers or jumping at mediocrity, we had to brand
their event. The event is fully registered with Nigerian Copyright Commission.
However, in developing this event, I created an interface as hotspot for brands
to connect and enjoy their desired solution, hence the proud sponsorship from
Soulmate Industries Limited. Beyond this, we have a very strong project
execution plan which includes social media campaign web push, campus
PR/Marketing canvassing, neighborhood sensitization TV/Radio hypes, SMS alert
and much more. Finally, we are tasked to ensure that at least, 10,000 young
people participate
DO YOU INTEND TO RUN THE EVENT YEARLY OR
AFTER NOW, NO MORE?
AFTER NOW, NO MORE?
Not at all; it is not just an
event, it is a movement that has come to stay verily and with underlying
activities after each edition. By 2021, we hope to have produced a team of
digitally trained 50,000 young models, fashion designers and creative artists
with huge career prospects across Africa and the world.
event, it is a movement that has come to stay verily and with underlying
activities after each edition. By 2021, we hope to have produced a team of
digitally trained 50,000 young models, fashion designers and creative artists
with huge career prospects across Africa and the world.
WHAT IS THE SOCIO-ECONOMY IMPACT OF THIS YOUR
EVENT TO THE SOCIETY?
EVENT TO THE SOCIETY?
First, it will empower these
target audience with the skills the world is after. Then it will raise a new
breed of models, fashion designers and creative artists with digital skills to
provide cutting edge solution in brand promotion/endorsement, fashion imaging,
advertisement/PR optimization and much more. What this means is that, a new
horizon is opening up for industry growth, more job creation, entrepreneurship
development, career growth and more nation building underway via digital
technology.
target audience with the skills the world is after. Then it will raise a new
breed of models, fashion designers and creative artists with digital skills to
provide cutting edge solution in brand promotion/endorsement, fashion imaging,
advertisement/PR optimization and much more. What this means is that, a new
horizon is opening up for industry growth, more job creation, entrepreneurship
development, career growth and more nation building underway via digital
technology.
WHAT ARE YOUR CHALLENGES THUS FAR?
My greatest challenge is not
giving up and the conviction for success. There were years of storm but that’s
all in the past. Work schedule is very tight; meeting this target for my client
Soulmate Industries Ltd is the biggest deal, plus plenty of appointments and
travel times put me up very early in the day for top of planning and routine
checklist.
giving up and the conviction for success. There were years of storm but that’s
all in the past. Work schedule is very tight; meeting this target for my client
Soulmate Industries Ltd is the biggest deal, plus plenty of appointments and
travel times put me up very early in the day for top of planning and routine
checklist.
DO YOU HAVE ANY SPONSORS FOR THIS EVENT?
Yes, with Soulmate Industries
Limited. Though it is not really a conventional sponsorship, but much of
partnership and commitment of trust because at the end of the day, ROR is what
matters most. However, by agreement with our partner, there are areas we are
still in need for supports and goodwill which we are asking other brands to
come on-board because the event has huge market and PR potentials as benefits to
such class of relationship.
Limited. Though it is not really a conventional sponsorship, but much of
partnership and commitment of trust because at the end of the day, ROR is what
matters most. However, by agreement with our partner, there are areas we are
still in need for supports and goodwill which we are asking other brands to
come on-board because the event has huge market and PR potentials as benefits to
such class of relationship.
WHAT DO YOU INTEND TO GIVE OUT FOR THIS
EVENT?
EVENT?
Star Prize is Official Car, cash
prizes for the 5 winners, Awards, Modeling Contracts, Brand Endorsement deals,
enterprise ambassadorial cards, oversea travel appointments, freebies, product
packs and other consolation prizes.
prizes for the 5 winners, Awards, Modeling Contracts, Brand Endorsement deals,
enterprise ambassadorial cards, oversea travel appointments, freebies, product
packs and other consolation prizes.
YOUR WORD OF ADVICE TO THOSE WHO HAVE SAME
IDEAS LIKE THIS BUT FAILED TO EXECUTE AS A RESULT OF LACK OF FUNDS
IDEAS LIKE THIS BUT FAILED TO EXECUTE AS A RESULT OF LACK OF FUNDS
If God is the giver of that idea,
then it can be funded. He broke fountain in the midst of the valley, turned the
dried bones into living being and opened a way of deliverance for Israel
through the red sea. The failure is not the problem or the end, but actually
the way to your victory. Study, speak and do the word of God and trust him.
Then be a person whose knees are not ashamed of bending to pray fervently.
However, don’t stay in mediocrity and expect result, brace yourself and hit the
road rightly. You will find helpers buying into your dream. God bless you!
then it can be funded. He broke fountain in the midst of the valley, turned the
dried bones into living being and opened a way of deliverance for Israel
through the red sea. The failure is not the problem or the end, but actually
the way to your victory. Study, speak and do the word of God and trust him.
Then be a person whose knees are not ashamed of bending to pray fervently.
However, don’t stay in mediocrity and expect result, brace yourself and hit the
road rightly. You will find helpers buying into your dream. God bless you!
YOUR COMMENT FOR TOPFLYERS MAGAZINE,?
I don’t associate with mediocrity
or failure, otherwise I wouldn’t have granted this interview. Topflyers
Magazine is the Future of Magazine Publication from now. The quality is out of
this world, the content rock solid and the focus is rare and uncommon. I want everybody
including the fans of my blog to subscribe to this Magazine. This is it! Please
keep doing this, you are the best. God bless you. Thank you
or failure, otherwise I wouldn’t have granted this interview. Topflyers
Magazine is the Future of Magazine Publication from now. The quality is out of
this world, the content rock solid and the focus is rare and uncommon. I want everybody
including the fans of my blog to subscribe to this Magazine. This is it! Please
keep doing this, you are the best. God bless you. Thank you
1 Comment
Wow. Great