David
Adeleke, popularly known by his stage name Davido, has recently disclosed the
little
secret behind his massive social media following. In a viral video
interview on social media, the Nigerian Afrobeats superstar opened up about his
social media strategy, describing himself as a likeable and sociable person.
Davido,
who currently boasts 26.9 million followers on Instagram and 13.4 million on
Twitter, explained that his frequent and engaging social media posts helped him
attain such a massive following. He revealed that he invests quality time in
social media, which has become an essential aspect of his brand.
During
the interview, Davido also pointed out that his contemporaries, Wizkid and
Burna Boy, are not as social as he is and don’t post as frequently. He also
humorously mentioned that he would have become a stand-up comedian if he wasn’t
making music because he considers himself a very funny person.
Furthermore,
the “Unavailable” hitmaker revealed that he has been a tech
enthusiast since he was younger and was the one who opened an Instagram page
for his wife, Chioma Rowland. He also added that he often reminds her to post
on the platform to keep her followers engaged.
Davido’s
social media strategy has undoubtedly contributed to his immense popularity in
Nigeria and across the African continent. His engaging and humorous posts have
helped him attract a large following of loyal fans, who eagerly await his every
move on social media.
